About us
Tea, reimagined
for the everyday.
TMUG is a modern tea brand built around approachable, flavourful and visually beautiful tea experiences.
Our story
Boring tea made us do it.
At TMUG, we believe tea is more than just a drink — it's a moment of calm, a ritual of care and a connection to nature. Our journey began with a simple idea: to bring you natural, flavorful and thoughtfully crafted teas that fit beautifully into your everyday life.
Great tea in India was either boring or overpriced. Supermarket chai all tasted the same, and the “fancy” stuff came with a lecture.
So we built the tea brand we wanted to drink from — whole flowers that brew blue, hibiscus that glows ruby red, Darjeeling green that's genuinely delicate, and CTC chai that's properly kadak. Packed fresh, priced honestly.
Our mission
Make the everyday ritual worth it.
India runs on chai — and deserves better than stale dust in shiny packets. TMUG exists to make every cup a small upgrade: more colour, more aroma, more care.
- Whole flowers and leaves — never dust
- Ingredients printed on every pack
- No added colours or flavours
- Packed fresh, priced honestly
Our vision
Modern tea for everyday life.
TMUG is a modern tea brand built around approachable, flavourful and visually beautiful tea experiences — tea you'll want to reach for every day.
Our tea philosophy
Simple ideas, done well.
Quality ingredients
Whole dried flowers, long-leaf green tea and honest CTC — sourced with care, packed fresh.
Simple brewing
No ceremony, no equipment list. Hot water, a couple of minutes, and you're done.
Modern presentation
Airtight jars and resealable pouches designed to look good on your shelf — and gift well too.
Everyday rituals
From the first kadak of the morning to a calm chamomile at night — tea for every hour.
Leadership
About the CEO
Meet the person behind TMUG
Our CEO’s profile is coming soon. In the meantime, you can get in touch with the team.
Taste the range
Our best products
Brand moments
Made for everyday rituals
Quality
Nothing to hide.
- Whole flowers & leaves — never dust
- Ingredients printed on every pack
- FSSAI-registered packaging
- No added colours or flavours
- No miracle health claims, ever
How we source
Short chain, fresh tea.
01
Select
We taste widely and pick a small, focused range — seven teas we genuinely love.
02
Pack fresh
Airtight jars and resealable pouches, sealed to lock in aroma and colour.
03
Label honestly
Ingredients, brew steps and FSSAI/packer details printed on every pack.
04
Ship direct
From us to you — no warehouses of mystery stock, no stale shelves.